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2017 Madison Tour de Cure
9/16/2017 @ American Family Corporate Headquarters
Register Donate
American Family Corporate Headquarters
6000 American Parkway, Madison, WI, 53783
Registration Fee: $15
Fundraising Minimum : $200; $50 for children 12 and under
Route Distances:
4M Family Ride, 13M, 20M, 50K, 100K & 1M or 3M Walk, 5k Run
Sandra Midtlien
(608)222-7785 Ext. 6539

Mail checks to:
American Diabetes Association
ATTN: Tour de Cure
2800 Royal Avenue
Suite 207
Madison, WI 53713

Welcome to 2017 Madison Tour de Cure


It Starts With You!

When you register for the Madison Tour de Cure you become a part of the American Diabetes Association’s largest national fundraising event. Thousands of participants from around the country come together to directly impact the lives of people facing the daily challenges of diabetes, and Red Riders and Red Striders are celebrated on the day of the event

When you register: 

  • You’re raising awareness in your community about diabetes
  • You’re supporting life-saving research
  • You’re helping people who are discriminated against because they have diabetes

Fundraising is easy with your personal fundraising center. You will have your own fundraising page, email center, mobile app and more. The Association staff is there to help you every step of the way. New this year: Qualifying participants will get to take home these Jerseys and Recognition Items from the event! 

The Tour de Cure Event Day is Like No Other!

The Madison Tour de Cure is an event for people of every age and skill level, ranging from our walks to our 100k bike ride. Join us for the after party at American Family Insurance Headquarters with catered lunch, music, vendors, kids’ activities, & much more to celebrate your success, and to celebrate our Red Riders & Red Striders (participants with type 1 or type 2 diabetes); they are the reason we walk and ride!

Make a difference for this great cause and register for the Tour de Cure today!

Registration Fee Schedule

It’s never too early to show your Tour de Cure pride! Our registration fee schedule rewards those who register first, and riders who register early get the chance to participate in exciting promotions:

  • $10  December 
  • $15  January 1 – April 30
  • $25  May 1 – July 31
  • $35  August 1 - Event Day

New Walk & Run Routes!

We are excited to announce that our Madison Step Out Walk will be a part of the Madison Tour de Cure! We are combining our fundraising efforts to include walkers, runners and cyclists united on a single day around the theme "Many roads. One purpose."

Our goal
Raised so far

Leader Boards

Top Individual Fundraisers

  1. David Ogden - $8,700.00
  2. Steve Borman - $4,035.00
  3. Kylei Parsons-Garner - $3,753.00
  4. Kevin Strattan - $1,515.00
  5. Nick Laflamme - $620.00
  6. Jon Stinemetz - $550.00
  7. Jerry Christenson - $450.00
  8. Keith Barkalow - $400.00
  9. Brad Polzar - $362.00
  10. Laura Jester - $360.00

Top Family/Friend Teams

Top Company Teams


Thank You to Our Sponsors!


Our National Sponsors

Primal Wear

© 2017 American Diabetes Association

The American Diabetes Association is the nation's leading 501(C)3 nonprofit charity providing diabetes research, information and advocacy.

Tour de Cure is the premier cycling fundraising event of the American Diabetes Association and the nation’s largest diabetes cycling event. This event is a unique opportunity for businesses, clubs, friends and families to come together to form teams with the vision of a life free of diabetes and all its burdens

How to be a Virtual Walker?

It's easy!

  • Click on the "Register" button located within the top of this page,
  • Find the Step Out you’d like to participate in locally, and
  • At the beginning of registering choose the VIRTUAL WALKER registration option.

That's it!

Create a Team

You can create a team either through the "Register" button above where you'll first find the nearby event or by visiting the list of events associated with national company below.

Do not forget to associate your newly created team with this company.


Credit Card Verification Code

The Verification Code is imprinted on credit cards to help merchants verify transactions when the actual card is not present, such as Internet purchases or donations. The merchant uses this number as part of the authorization process with the card issuer.

Please use the images below to locate the verification code for your card type.

Visa, Master Card, and Discover

Visa, Master Card, and Discover Verification Code

The verification code for Visa, Master Card, and Discover is a 3-digit number printed on the back of your card. It appears after the account number or last 4-digits of your account number, in the signature panel.

American Express Verification Code

American Express

The American Express verification code is a 4-digit number printed on the front of your card. It appears above and to the right of the embossed account number.

Join a Team

To join a team within this company, view the list of the available teams within this page and click on the team name or the "join" button next to it.


CREATE a new team

Become a captain of a new team.

JOIN a team

Join a team already registered for this event.

REGISTER as an individual

Participate without associating with a team.