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Event Highlights
Tour de Cure is more than just a cycling event. It's a life-changing event. A day full of fun and excitement where riders of all levels join forces in the fight to Stop Diabetes® and raise critical funds for diabetes research, education and advocacy in support of the American Diabetes Association.
The Tour is a ride, not a race. Whether you are an occasional rider or an experienced cyclist, there is a route just for you. In 2013 the Southeast Wisconsin Tour de Cure will include a Family Fun Ride, 25K, 50K, and 100K. In 2013 the fundraising minimum will be $200.
So take the Ride of Your Life and sign up today!
Join us as a Volunteer!
We need volunteers to make the Tour de Cure a fun and safe event for everyone! We would love to have you join us whether its for a few hours or all day! There is a spot for everyone!
Learn more here!
If you are interested in volunteering please fill out our volunteer response form and send it to volunteers.sewi.tdc@gmail.com or TDC Volunteer Team at 375 Bishops Way, Brookfield, WI 53005.
| Route |
Registration Opens |
Start Time |
PDF Map |
Ride with GPS |
| 100K (62 Miles) |
7:00AM |
8:00AM |
100K |
100K |
| 50K (31 Miles) |
8:00AM |
9:00AM |
50K |
50K |
| 25K (16 Miles) |
8:30AM |
9:30AM |
25K |
25K |
| Family Ride (5 Miles) |
9:15AM |
10:00AM |
Family Ride |
Have checks? You can mail them to the address below before ride day!
American Diabetes Association - WI
Attn: SE WI Tour de Cure
375 Bishops Way, Suite 220
Brookfield, WI 53005
Please include a note stating the rider's name the checks should be credited to.
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Important Information
Online Fundraising Tools
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Do you or someone you know have diabetes?
Thousands of people with diabetes participate in Tour as "Red Riders". Red Riders are the reason we ride—they are given a jersey to proudly wear on the day of the event. Beyond the recognition, Red Riders are part of a community that inspires us to ride and raise money to Stop Diabetes. Be sure to choose "Red Rider" when you register!
A Few Words from Our Red Rider Chair, Kelly,
Welcome Red Rider! My name is Kelly Easley and I am the
committee chair for the Red Riders. My
son, Kyle is 12 years old and has had Type 1 diabetes for 3 years. I asked Kyle what he likes about being a Red
Rider. Kyle says he rides because he
feels he is doing something positive about the disease. Kyle says it’s an awesome feeling at the Tour
de Cure to know he is not alone with diabetes.
His biggest hope is that a cure will be found in his lifetime & I
want to see that happen more than anything!
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Thank You Gifts
Tour de Cure participants can earn a variety of exciting thank you gifts including exclusive apparel, popular electronics, and more! They represent our thanks for reaching higher fundraising levels to fund the mission of the American Diabetes Association and the 26 million Americans with diabetes we serve. All registered participants raising the minimum fundraising amount will receive a commemorative Tour de Cure event T-shirt on the day of the local event. Raise $250 or more and you'll earn your choice of thank you gifts!
Check out the Thank You Gift Redemption site for info on the gifts at each level.

Champions To Stop Diabetes
When you ride in Tour de Cure, you take part in something unique. You
join the ranks of some of the most passionate people in the country
people who care about cycling, health and, above all, finding a cure for
diabetes.
If you raise $1,000 or more for a local Tour de Cure you will automatically become a Champion to Stop Diabetes and will receive special recognition on the weekend of the event, along with special perks all year long!
If you raise $2,600, in honor of the 26 million Americans living with diabetes, you will become a Champion on a Mission and will receive the coveted gold Champions jersey.
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Team Red
Team Red is for Red Riders (participants with type 1 or type 2 diabetes), their family, friends and anyone else who is looking to join with millions of others who want to Stop Diabetes! Any rider who isn't already on another team can join Team Red.
Being on Team Red means that you will instantly be a part of a community made up of people from all different areas and walks of life. Team Red is a great way to connect with other families supporting a Red Rider and other families that are honoring a loved one with diabetes.
A note from our Team Red Captain, Jeff Cole,
My name is Jeff Cole. I am the 2013 team captain for SE WI Tour De
Cure’s Team Red. I have been involved with every Milwaukee Tour since the
second one. I am Type II diabetic, my son Shawn is Type I, my brother Allan was
Type I, my father George Cole was Type II and my Grandmother Cole was Type I.
As you can see, I have a very strong interest in ending this scourge. That’s
why the Tour de Cure is so important to me. The money raised goes to fund
research that will hopefully find a cure for, and a way to prevent, diabetes. Together we can wipe it out. I look forward to meeting all of you in
Grafton.
If I don't have diabetes, can I join Team Red?
YES! You can join Team Red, which is made up of Red Riders AND those who support Red Riders. This is a team for anyone who doesn't already have a team.
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Join us as a volunteer!

My name is Gwen Thomasen. I am the 2013 Volunteer Committee Chair. I chose to volunteer for the ADA Tour De Cure because
I want to make a contribution to the community and to help the ADA. Volunteer
participation is vital to this event's success. By
sharing your time and talents, you can ensure this event to be entertaining
for the participants and profitable for diabetes research and awareness.
Please consider helping at a rest area by serving snacks, providing
our riders breakfast before the race, or serving lunch after
the ride. These opportunities allow you to be part of the
action. Volunteers are also needed as Safety and Gear drivers
who will keep our riders safe on the trails. Won't you help us
make the Tour De Cure one of the best events in 2013? Groups are welcome!
To volunteer, please contact me via email at volunteers.sewi.tdc@gmail.com .
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Diabetes Resources
My Health Advisor
The American Diabetes Association My Health Advisor
helps people learn about the small lifestyle steps they can take to
lower their risk for developing type 2 diabetes, heart disease, stroke,
and diabetes complications. Users enter basic health information to find
out their risk. They receive a personalized action plan showing how
modifications, such as losing 5-10 pounds or quitting smoking, can lower
their risk and improve their health.
Visit www.diabetes.org/mha for more information.
This is also the perfect time to check out the great Food & Fitness section from diabetes.org.
Want the latest news on diabetes research, food and fitness? We've covered all the basics here—and you'll find plenty of links to more in-depth information on a variety of topics and issues. More diabetes news and info.
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Sponsors

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| Relax After the
Tour de Cure!
Get a Massage on us!

The first 100 riders to raise $100 between Monday, June 10th and Saturday, June 15th will receive a 30 minute massage at Elements in Elm Grove!
Become a CHAMPION for a chance at the SECERT CODE! 
When you raise $1,000 or more for the Southeast Wisconsin Tour de Cure you automatically become a Champion to Stop Diabetes and receive special recognition at Tour de Cure!
This year, we are also thrilled to announce the return of the Secert Code! For every $1000 you raise until Friday, June 15th you will get a chance to try our magic lock! If you code opens the lock then you win a brand new bike from Trek!
Chris Carmichael of Carmichael Training Systems is the honorary chair of the 2013 Tour de Cure. Chris has devoted more than 20 years to helping amateur and professional athletes achieve their performance goals, from improved health to completing a first century. Chris coaches elite athletes, Ironman winners
and more, but knows how to apply his techniques to the weekend warriors among
us. He wants to help YOU be the best you can be on your bike!
Register today and you'll also find out how you could have a chance to win a multi-day CTS Camp for personalized coaching or ride with Chris at the Tour de Cure in select cities. Get ready to take the ride of your life!
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Connect With Us!
 

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